Ayushmann Khurrana on his brand of cinema: "They have been kind enough to accept the newness that I was trying to experiment with"
Ayushmann Khurrana, who with his brave film choices has tried to shape today’s India, is gearing up for his next release Dream Girl 2. Having been signed on as the Brand Ambassador of Amazon Pay last week, Ayushmann Khurrana is the top choice for the coveted BFSI (Banking, Financial Services & Insurance) category! He is also the brand ambassador of the country’s top banking companies ICICI Bank and Pine Labs.
“The one thing my parents always tried to drill in me is that winning people’s trust is the hardest thing ever and once you win it, it is my responsibility to never break that trust. As actors, we depend on the trust of people to engage with our films. So, it is deeply humbling if people have put their faith in my craft and my intent for cinema in India,” says Ayushmann.
No actor from his generation has this gamut of BFSI brands to their credit - a clear signal of his massive trustworthiness and credibility amongst Indians. “It is also a huge responsibility to not let people down and I’m thankful to the audiences that they have always tried to cheer me on in my pursuit towards disruption in story-telling. The equity I have today is because my brand of cinema has worked with people. They have been kind enough to accept the newness that I was trying to experiment with and give them a theatrical experience like never before,” he says. ALSO READ: Dream Girl 2: From Pooja Hegde to Pooja Gor, Poojas of Bollywood to come together to support Ayushmann Khurrana
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